Snowflake vs Databricks vs BigQuery - which should I use?

Snowflake excels at structured data warehousing with predictable pricing and easy scaling - great for analytics-heavy teams. Databricks is built for data engineering and ML workloads on top of data lakes - ideal when you need Spark processing and lakehouse architecture. BigQuery is the strongest choice if you're already on GCP with zero infrastructure management. Our engineers recommend based on your data volume, team skills, existing cloud provider, and whether you need more analytics or ML capabilities.