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7 Most Common Mistakes Web Designers Make And How To Fix Them

April 29th, 2019

Some mistakes in Website designing are made very frequently. And anyone with knowledge of them can fix them. We all agree that nobody is perfect. And mistakes are just a part of the process, but web designing mistakes can cause the business to lose customers. As we know, mobile users are growing exponentially day by day, and most of the internet traffic is coming from mobile devices. It simply means your website should be compatible with mobile devices. One more concern about the smartphone is its size. Screen size is uncertain for mobiles - screen with the notch, full screen, and foldable phones. We cannot determine the upcoming screen size of smartphones. But one thing we can do right now is to develop a responsive web design. In this article, we will reveal the 7 most common mistakes website designers make and how to fix them.

“Design is not just what it looks like and feels like, Design is how it works.”
– Steve Jobs

Why Common Website Design Mistakes Occur

Free templates for WordPress, free themes, free plugins, web page layout, and blocks. While everything is available on the internet with ease and it does not affect your pocket. Therefore, people think they can make their website by themselves. At that time, they do not need a web development company for developing a website. They assume a website development company is not worth it. Free themes and plugins lead people towards web development. But they make mistakes because of less designing and coding knowledge. They wanna use all of the free templates in a single design, and thus, it results in a complex web design. Sometimes web designer also makes mistakes while being absent-minded or lost in thoughts while designing a website.

How To Fix 7 Most Common Web Design Mistakes

  • Complex User Interface – The mistake almost all website owners and web designers make is a complex UI. To provide more features and an attractive UI on the website, the web designers keep adding templates and blocks. The output of this type of web design is not user-friendly. Try to keep your web design simple as much as you can. Responsive web design not only makes sure a web design easily opens on all mobile devices. But it also helps visitors in terms of user-friendliness.

  • Fancy Font – Fancy font means a font style that looks cool on a desktop but not on a mobile device. Many a time people love to stay on those websites where Font style and Font size are responsive. Sometimes website owners demand a web design with a theme that stands out. In that type of web design, the font style must be matched with the web page layout and relevant business category. Try to add appealing content with a custom font that meets the soul of the web design. Simple Font style can increase the readability score of a website.

  • Ordinary Home Page – Ordinary home pages are so boring and old-fashioned. Try to create a landing page instead of designing mediocre home pages. Landing Page helps to drive sales and traffic to your website. To have a profitable web design, a landing page can be the best method. Use CTA (call to action) button, use catchy content and appealing video on the landing page to get the best out of it. A perfect landing page can elevate your business growth.

  • Multiple Colors in One Design – Color can be your best web design weapon, and it could be the worst. It depends on how you use it. Multiple colors palettes in a single web design may lead your website towards a bad User Interface. For a great web design color, it must be matched with business ideology and website theme. Try to choose only 2 or 3 colors in web design. Color affects the user interface and experience, so make sure to have the relevant color and theme.

  • Complex Checkout – To provide a better user interface and alluring design, one mistake is very common. Complex checkout or cart affects your business sales negatively. Try to design a simple and easy checkout process as much as you can. It should have a minimum number of steps. Your e-commerce website should have a neat and clean checkout process. Allow users to pay with a secure payment method by providing all types of payment methods.

  • 404 Error! Page Not Found – Users usually lose their trust while facing a 404 error message or Page not found. It is very irritating to deal with such errors. Maybe your page is linked with broken plugins or redirected with a broken link. So keep checking your web pages and update respective plugins. Page speed also makes a difference in your design. Slow page speed causes an increase in bounce rate. Pages with a broken link, broken plugins, and pages with low-speed decrease website page rank on Google search.

  • Hard to Find Important Links – It is crucial to focus on the target audience and provide them with what they really want. In a poor web design, the user cannot easily find a link they are looking for like Return policy, Business hours, contact details, and FAQs. If some links are hidden or misplaced, then users get irritated and click on the back button. So keep in mind that an all-important link should be placed on the home page. The best area for placing a link is the footer of the website. Try to consider easy and precise Footer design, so users can easily reach out through information. users can easily reach out through information.

How To Fix Web Design Mistakes

Mistakes never hurt us because it shows we are trying and putting some effort in the right direction. But we need to either reduce them or fix them. Lack of coding knowledge causes web design mistakes. So do not try to develop your own website if you are not familiar with coding and web designing. Hire a web designer or hire a web development company to make an error-free web design. Examine every popular website to find out how to design a perfect website. A small font size means an increased bounce rate. Make sure to have a responsive font size and a simple font style.


How To Avoid Common Ecommerce Web Design Mistakes

This is a common query in the minds of entrepreneurs. They know the value and future of e-commerce. But still, they can’t make a firm decision towards rewarding e-commerce web design and responsive web design. Most of the time, business owners lack technical knowledge. But somehow, they manage to develop free e-commerce websites with website builders templates. For error-free E-commerce web design, all you have to do is research some popular websites in your business category. By following the popular Ecommerce website, you can get an idea for developing the best E-commerce design.

  • Try to design an easy Checkout process instead of a bulky cart

  • A landing page can convert visitors into potential customers

  • Try to use more White Space in E-commerce Website design

  • Color palettes should be matched with the business category

  • Make sure users can easily find links to the Return Policy and FAQ

  • Alluring Videos, Killer Copywriting, and Apt Images are important

How To Avoid Business Website Design Mistakes

If a business makes the biggest Mistakes in Web design, all the digital marketing tactics are worthless. For a better web design, the business owner needs to find the actual audience for targeting. Always keep your target customer and brand image in mind while capturing brand identity design & logo design. A logo is the first impression of your business so try to make it more informative. Your business category, logo, icons, and web design must fit together.

  • Never put content as an afterthought. Rich content is everything

  • Use White space in content and graphics for a better User Interface

  • Analyze the target audience for better Brand identity design

  • Logo and icon have to recite about your business

  • Put Important links in Footer like About, Contact, Policy & Sitemap

  • A call-to-action button and a landing page are a must in web design

In A Nutshell

We all are human beings, and humans commit mistakes. Therefore, we are not criticizing anybody for web design mistakes. For better business growth, fix all common web design mistakes and examine every free tool before using them. Free themes and templates can give an easy way to develop a website, but they are not always safe to use. For a brand website, you have to research the best web development company like Acquaint Softtech. A reputed web development company can help you out in developing a creative website. If you are looking for error-free and smooth web design, then we are the one you can trust. Feel free to discuss your dream idea with our experts, contact us at, or give us a call at +1 773 377 6499. Keep SHARING this piece of content with your besties.


Mukesh Ram

Founder and CEO, Acquaint Softtech

I love to make a difference. Thus, I started Acquaint Softtech with the vision of making developers easily accessible and affordable to all. Me and my beloved team have been fulfilling this vision for over 15 years now and will continue to get even bigger and better.

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